Research indicates that Australian outdoor trade businesses lose up to 40% of "one-off" customers simply due to lack of follow-up. This interactive report details the proven automation structures to reactivate dormant clients.
Most mowing businesses focus on lead gen, but the data shows the profit lies in the existing database. Understanding the Australian consumer behavior is key.
Likelihood of re-booking without contact over time.
Australian open rates for service trades.
Select a scenario below to reveal the engineered automation workflow. These are designed for the Australian market, accounting for seasonality (e.g., Winter dormancy vs. Spring growth) and communication preferences.
For the "Soft Nudge", avoid "salesy" language. Frame it as a courtesy check-in. This builds trust before the ask.
Best for converting one-off cleanups into regular maintenance without being pushy.
Input your database numbers to see what a win-back campaign is worth. Most businesses underestimate the value of their "dead" leads.
*Projections based on single-service booking. Recurring value significantly higher.